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5 Tips for Local Search Results

July 19, 2016 By Matthew White

Taxi engaged in a local search

If you have a business that relies on walk-in customers, you can’t ignore local search marketing. With more choices being made based on research done not only on the Internet but specifically on mobile devices, it is now a fact of life for you. While traveling recently, I was reminded just how poorly many businesses […]

Filed Under: Small Business Tips Tagged With: search engine optimization, social media strategy

I Ran A Social Media Strategy Experiment & Here’s What Happened

March 1, 2016 By Matthew White

Earplugs - Social media strategy in our small business and startup marketing blog

Let’s say you call a florist, and you have to leave a voicemail. Or, maybe you send an email. You wait for a reply. Nothing. Frustrating, isn’t it? You’ve probably been there before. It’s difficult to imagine someone being in business and letting inquiries go unanswered or ignoring opportunities to engage. It’s also hard to […]

Filed Under: Social Media Strategy Tagged With: social media, social media strategy, Twitter

Gamma Notes: A Small Business and Startup Marketing Blog

Creativity and the nitty-gritty details don't have to be mutually exclusive. Gamma Notes is a small business and startup marketing blog designed to share tested marketing ideas and tips to businesses and nonprofits alike.

About Matthew White

Matthew White enjoys thinking about business problems differently. And he's actually had 20+ years of active, hands-on startup and marketing experience.

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Posts From the Gamma Notes Blog:

  • Behind The Mask: Post-Covid Marketing Strategy
  • What Is a Branding Guide & Why Do You Need It?
  • The Pros and Cons of In House Marketing

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