Creative Solutions for Business and Marketing
Now you as a small business, nonprofit, or startup can leverage successes and mistakes from the real world.
Gamma Notes is a small business blog and startup marketing blog that collects the thoughts, ideas, and tips generated in the exercises and experiments of 21st century marketing practice.
The Atlanta Braves’ announcement that they’re seeking to move from their 17 year old home Turner Field caused both uproar and celebration in metro Atlanta recently. The bad news is that the city of Atlanta has to figure out what to do with an 80,000+ seat venue that’s in great condition. The good news is […]
In Part 1 of “How I Learned to Love WordPress and Stop Worrying” I focused on web site design and management and the accompanying people problems. Often, a web site that has been built using a content management system or arcane “easy” web site design platform causes either: 1) a continuity issue – the tribal […]
In 1998, I made my first investment in developing mad web site design skillz with FrontPage 97. What a headache. Interestingly, the basic pains of building and managing a web site do still exist – people and organizations drag their feet in determining who should generate content, then generating that content, then realizing it was […]
To many, it may seem obvious that marketing via web site and marketing via social media require different approaches. Yet, if we think about how we’ve generated content for web sites versus social media, we’re likely to find that our messages really haven’t always been that different. Why? When we sell something, we tend to […]
An entrepreneur often likes the idea of being an entrepreneur. For a lot of people, it sounds cool. There’s a mystique to it. In reality, being an entrepreneur is rarely glamorous. Earlier today, I read a great account of a new biography of the guys who started Twitter. Today, they’re celebrating. Years ago, they weren’t. […]
