“No phone calls?” I asked, surprised. “Maybe two a day,” my friend responded. “But you’ve got trucks all over town, driving around with the phone number plastered on them.” “People don’t want to talk with a human being – they want to type everything.” She added, jokingly, “Don’t you know that?” I agreed half-heartedly. I certainly […]
Leadership and The Necessity of Inaction
Don’t play what’s there, play what’s not there. – Miles Davis While finishing and reflecting upon a recent post exploring leadership and the necessity of action, I was reminded how often the converse is true: There is also the necessity of inaction. Plenty of thought leaders and big thinkers have written of the power of […]
Leadership and The Necessity of Action
The line for coffee was brutal this morning. In front of me were two neatly dressed guys from the same company. Let’s call them Dink and Duff. The attendant (barista?) double-checked Duff’s order with him. Hilarity ensued: Attendant: That was a medium right? Duff: Yes, medium. Dink: I heard you say large. You ordered large. […]
A Search Engine Optimization Tip: Don’t Forget The User
Organizations pay countless amounts of money and time on search engine optimization. For years, the results justified the investments. As the search engine optimization field changes however, the best search engine optimization tip may become this simple one: Don’t forget the user. Search Engine Oriented vs User Oriented Content As previously discussed here regarding search engine […]
Insights on CRM for Small Business
Considering CRM for small business was once like taking on a massive enterprise project – a project with more zeroes than a lot of small businesses wanted to deal with. CRM Confusion I’m still always amazed at how much confusion there is regarding CRM. A top search on CRM is actually “CRM meaning.” And, just in […]